By KPC Reporter
The Sports Personality of the Year (SOYA) Awards enters its 23rd edition on March 6, promising a bold, youth-focused celebration of Kenyan sporting excellence.
Founded by legendary athlete and IOC Member Dr. Paul Tergat, SOYA has highlighted Kenya’s top performers for over two decades, evolving into a platform that champions talent, discipline, and the transformative power of sport.
This year’s Gala is more than a ceremony; it reflects a generational shift in nurturing athletes, strengthening sports governance, and inspiring young Kenyans to see failure as a stepping stone to success.
Dr. Tergat, whose own journey from late discovery to global dominance in distance running inspires the awards’ ethos, continues to guide SOYA with a vision that balances legacy with innovation, mentoring young leaders within and beyond the sports community.
“SOYA was never about trophies alone,” Dr. Tergat says. “It is about building belief, especially in young people who think failure is the end, when in truth it is often the beginning.”
From grassroots clubs to international arenas, SOYA celebrates achievements at every level, ensuring Kenyan sport continues to thrive while cultivating the next generation of champions.
Founded in 2004 by Dr. Paul Tergat, the SOYA Awards honor Kenyan athletes, teams, coaches, and administrators for excellence, integrity, and contribution to sport.
The annual Gala unites the nation’s finest sports personalities, inspiring pride, unity, and the leaders of tomorrow.